Nainital is a popular hill station in the Indian state of Uttarakhand. It is situated at an altitude of 1 Cheap Josh Jacobs Jersey ,938 meters above sea level. Nainital is set in a valley containing a pear-shaped lake and surrounded by mountains. From the tops of the higher peaks the view is magical. Tourists visiting Nainital are mesmerized by its beauty and often come back to visit.
The Naini Lake is situated in the heart of the city and Nainital has earned its name from the Lake. The eye-shaped lake is a tourist favorite and acts as a magnet for all those visiting the hill resort. Tourists can either take a leisurely stroll or indulge in boating and enjoy the surrounding beauty. The northern end of the lake is called Mallital, while the southern one is called Tallital. The Lake Bridge that connects the two banks has quite a few shops as well as a post office, the only one in the world to be located on a bridge.
The Nakuchia Tal is a lake in Nainital and is popularly known for having nine corners. This lake is still untouched by majority of the tourist population and owing to this, has managed to maintain its serenity till date. A walk around the nine cornered lake is a must to enjoy the beautiful natural setting. A boating tour is also available and it is a good way to explore the picturesque surroundings.
Postcards Versus Catalogues Marketing Articles | June 18 Cheap Clelin Ferrell Jersey , 2006 What do successful cataloguers do when they market? There is a secret, or so it seems, in the catalogue industry that has not gotten out of the bag yet. Why is it a secret? It is p...
What do successful cataloguers do when they market?
There is a secret, or so it seems Wholesale Oakland Raiders Jerseys , in the catalogue industry that has not gotten out of the bag yet. Why is it a secret? It is probably not intended to be that way, but it just happens to remain a ?not-known datum?. So, what?s the secret, you ask!?!?
That successful cataloguers use postcards to market!
Bah Wholesale Raiders Jerseys , hum bug, you say! Why would they do that? How can they sell their wares?
Simply and easily. Postcards work because they are inexpensive and they get the attention of the prospective buyer who would like to shop in their particular catalogue. Many big catalogue companies do it ? JC Penny, Spiegel, Brighton ? they all use postcards.
Now for your next objection: ?People already know the products of JC Penny Cheap Oakland Raiders Jerseys , Spiegel and Brighton so of course they will order the catalogue? (am I reading your mind, yet?) or how about your next consideration, ?If the prospective clients do not see my merchandise than they won?t know if they want to order my catalogue or not, much less my merchandise.?
Those are definitely objections Cheap Raiders Jerseys , but not necessarily sound ones. Let?s break them down. Just think about it. They get your catalogue (that you spend $4 per piece sending out) and then they throw it away immediately. They do the same with a postcard, but postcards are cheap - .35 cents (that includes postage, design, mailing list Wholesale Nick Nelson Jersey , etc.) compared to 4.00 ? you could afford to continue to send those postcards out until they finally decide to order your catalogue. You can?t do that with catalogues, it?s too expensive!
The trick with postcards is to advertise on your postcard one of your best selling items and mail it to your prospective buyer list. Then design another postcard with another one of your best selling items and mail it to the same list one to two weeks later. Do the same again and again for about four to five postcards. Make an offer on your postcard, like, you will send them a catalogue for free and 10% off their first order if they order within 30 days of ordering their catalogue.
Then Wholesale Arden Key Jersey , we you have exhausted those five postcards on that prospective list, you hit ?em again. Same rotation of postcards mailed out every one to two weeks. And those prospects that didn?t order your catalogue the first time they got the postcards will this time.
And you do it again. And the ones that didn?t order the second round, will this time.
And you do it again?.it?s a numbers game; it?s a communication game. Sometimes you have to beat people over with head with an idea before the light bulb goes off. Same with marketing. Except you are gently nudging their mail boxes.
You will get reaches. You will get orders. You will save money. And you will be doing what successful retail and cataloguers have been doing for eons. How do I know? I service some really successful cataloguers and I see what they do that is successful.
So, quit not marketing. It is foolish to be in business these days and not market. You have to market aggressively. There is so much mass communication out there today that you have to constantly be in your target market?s face in order to make an impact. Twenty years ago it was not that way. Forty years ago it really was not that way. Come up to present time and market smart. Postcards are one of the smartest ways to go. Brochures are the next smartest. Postcards followed up with brochures are intelligent.