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One of my subscribers writes ''I can''t hold my tongue any that that is fun or anything Cheap NFL Jerseys , I just had to tell you something! Just a tiny ''lil thing. You have 2 spaces after each period. Unless you are typing on an "old fashioned" typewriter, on a computer you use only one space. This is part of my business, graphic design. I hate to criticize but I know you want to be professional and that stands out. It creates a visual break in the copy making it like a stutter in reading. This is a common mistake for those not "in the field".''

I love that my subscribers are reading my copy carefully. My readers need this formatting tip to write their own copy. There''s lots of contradictory information on if you ask the question of 1 space or 2 spaces at the end of a sentence. Even though it isn''t the subject of friendly mail, angry mail Cheap Jerseys Wholesale , or even ''thought you oughta know'' mail, I am always open to tips from the graphic design side to help me improve my site.

Let''s talk about the evolution of writing copy. I learned in Journalism School to use 2 spaces at the end of a sentence because we were taught to write using a typewriter. We didn''t even think about the why, but adding that extra space at end of each sentence was simply for readability until the personal computer became a household word and changed all that.

It helps to understand the lost language of ''typewriterese'', because the letter "W" takes up as much space as a "1" on the original typewriter. Skinny letters take less space while wide letters take up more space so the extra space added after each sentence make it easier to see where one sentence stops and the next begins.

Just like the computer today Cheap Jerseys Online , the space- efficient Linotype machine was a revolutionary machine used by newspapers and print shops. The operator filled each letter and space with a line o'' type cast in lead. Wedges were used for spaces, rectangles for letters. If the operator used 2 spaces or 2 wedges it gummed up the line o'' type, so only 1 space was used. Of course, the publishing industry embraced 1 space long before that and continues to follow that rule.

A copyeditor at The University of Chicago (Chicago Manual of Style) thinks Cheap Jerseys Free Shipping , "In our efficient, modern world, there is not room for 2 spaces at the end of a sentence."

Publishers want single spaces after periods. Most desktop publishers believe desktop publishing (electronic type-setting) should follow the commercial publishers rule, "One space at the end of a sentence."

Two spaces can cause problems with line breaks in certain programs. Web pages use only one space between sentences. HTML is set up to only display one space no matter how many are typed. A browser Cheap Jerseys From China , like Netscape Navigator or Internet Explorer, will only display one.

Should sentences be separated by 1 or 2 spaces? Yes.

ABOUT THE AUTHOR:

International copywriting trainer, author and speaker, Lorrie Morgan-Ferrero has been a freelance writer and journalist for over 25 years. Her words have made her clients hundreds of thousands of dollars. Now she focuses her vast experience on teaching others the skill of copywriting. Lorrie is the author of a highly acclaimed copywriting course Cheap Jerseys China , creator of the Red Hot Copywriting Bootcamp and founder of Copy Campus, a unique membership resource site designed to support copywriters and entrepreneurs on all levels. Visit her site to learn more at .Question: What do the following have in common?

- I spend a lot of time spinning my wheels and not getting very much done.

- I am continually frustrated with the performance of my sales team.

- Why can''t my sales team be more independent thinkers? They come to me with EVERYTHING!

Answer: These statements reflect people who are continually frustrated with the same problem. They are stuck and their problems can probably be traced back to making Big Assumptions.

Making assumptions about yourself or others, without checking them out, can diminish your effectiveness.

Now Cheap Jerseys , there are assumptions . . . and then there are Big Assumptions. A Big Assumption is an assumption about ourselves that masquerades as the truth. We don''t even know we hold them, yet they inform how we make decisions, and then how we act based on those decisions.

Note: our Big Assumptions always have dire consequences attached if we don''t live up to them. They''re nasty.

A Big Assumption in the ''spinning my wheels'' example could be that this sales manager can''t say no to requests. She assumes that if she does, she won''t be seen as a strong leader Cheap Nike NFL Jerseys , people won''t like her and she''ll be shunned.

Here are some common Big Assumption that I see many sales people and sales managers hold:

Many sales managers constantly solve other people''s problems. The Big Assumption could be that if the salesperson solved the problem themselves in a less than perfect way (i.e. the sales manager''s way), the sales manager would be seen as a failure. Or, that the sales manager''s service would no longer be needed. Who needs a manager when people can solve their own problems?

The list is endless. I have noticed that my own Big Assumptions are bigger when I am in a bad mood and begin to disappear when I am feeling good. My definition of a bad mood is feeling lonely or overwhelmed.

I can (usually) interrupt the downward spiral of a Big Assumption by looking at my moods. When I feel overwhelmed andor lonely Cheap NFL Jerseys Online , I look for my Big Assumption and I question it.

My moods remind me to challenge my Big Assumptions by doing something different. First, I have to notice and admit I am caught in the Big Assumption spiral (the har. Cheap Jerseys Cheap Jerseys Cheap Jerseys China Cheap NHL Jerseys Cheap NFL Jerseys Cheap NBA Jerseys China Cheap Baseball Jerseys Cheap NCAA Jerseys From China Wholesale NHL Jerseys From China Wholesale NFL Jerseys Free Shipping